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As we move through the first quarter of 2026, it’s a good time to take a closer look at how the Disney Vacation Club resale market has performed across January, February, and March. Whether you’re considering buying, selling, or simply keeping up with current trends, here’s what to know about pricing, inventory levels, ROFR (Right of First Refusal) activity, and overall buyer behavior.
The DVC resale market entered 2026 following a strong finish to the previous year, with activity stabilizing as buyers and sellers adjusted to new conditions, including the recently implemented transfer fee. Across the first quarter, average pricing remained relatively consistent, with only modest month-to-month movement and no significant shifts across most resorts.
Average Sale Prices
The data below reflects actual closed sales through our brokerage. Because this represents real transactions (not listing prices or aggregated market estimates), results can vary amongst contract details and timing within the quarter.
| Resort | 2025 Q4 | 2026 Q1 | Change |
| Animal Kingdom | $100 | $97 | ↓ -$3 |
| Aulani | $91 | $85 | ↓ -$6 |
| Bay Lake Tower | $134 | $132 | ↓ -$2 |
| Beach Club | $123 | $133* | ↑ +$10 |
| Boulder Ridge | $97 | $99 | ↑ +$2 |
| BoardWalk | $117 | $117 | → $0 |
| Copper Creek | $131 | $130 | ↓ -$1 |
| Hilton Head | $61 | $60 | ↓ -$1 |
| Grand Floridian | $153 | $148 | ↓ -$5 |
| Disneyland Hotel | $150 | — | — |
| Grand Californian | $260 | $250 | ↓ -$10 |
| Old Key West | $85 | $95* | ↑ +$10 |
| Polynesian | $160 | $155 | ↓ -$5 |
| Saratoga Springs | $92 | $98 | ↑ +$6 |
| Riviera | $117 | $99* | ↓ -$18 |
| Vero Beach | $40 | $45 | ↑ +$5 |
* Note: Beach Club and Old Key West’s increases were influenced by a handful of smaller contracts selling at top-of-market prices, while Riviera had limited data due to low listing availability.
What This Data Tells Us
While there are always individual variations between resorts, the broader trend is clear: most price movements this quarter were relatively small, with a mix of modest increases and decreases rather than a consistent upward trend.
A few resorts saw stronger performance, particularly where pricing aligned well with buyer expectations or where contract features added immediate value. At the same time, several higher-priced resorts experienced slight softening, which is not uncommon following a strong end to the previous year.
Overall, this reflects a market that remains stable and price-sensitive, rather than one experiencing widespread price growth.
ROFR (Right of First Refusal) Activity
Disney’s Right of First Refusal (ROFR) activity continues to be an important factor in the resale market, and in the first quarter of 2026, we saw measured and selective buyback activity.
Only seven transactions were exercised within our brokerage at the following price points:
- Old Key West as high as $75 per point
- BoardWalk as high as $118 per point
- Vero Beach as high as $45 per point
- Grand Floridian at $140 per point
What This Means
While ROFR is still active, the pattern we’re seeing is targeted rather than aggressive. Disney is not broadly sweeping inventory off the market at rising price levels. Instead, buybacks appear to be:
- Opportunistic, often at specific price thresholds
- Focused on select resorts and contract types
- Occurring alongside many transactions that pass through without intervention
In stronger seller-driven markets, ROFR activity typically becomes more aggressive and more consistent across price ranges. That’s not what we’re seeing here.
Inventory and Market Conditions
Inventory has been one of the biggest talking points heading into 2026, with listing levels starting the year lower than typical historical ranges.
However, what we’re seeing is not a meaningful buildup of inventory, but rather steady movement through the market. Many new listings are going under contract relatively quickly, which has kept overall inventory levels from accumulating.
This creates a market dynamic where:
- Buyers still have options, but need to act on well-priced listings
- Sellers are seeing activity, particularly when contracts are positioned correctly
- Inventory levels remain relatively tight, but not constrained to the point of driving broad price increases
In other words, listings are turning over, not stacking up.
What This Means for Sellers
For sellers, pricing strategy continues to be a key factor in overall performance.
The market is active, but it is not pushing prices upward on its own. Contracts that are aligned with current market conditions are generating the most interest, often within the first few weeks of being listed.
We’re also seeing stronger activity on contracts that offer additional value to buyers, such as:
- Points available for immediate use (including banked points)
- Smaller point packages, which remain in high demand
- Clear, competitive positioning within their resort category
Well-positioned listings are continuing to move, while those priced above comparable contracts may take longer to see meaningful activity.
What This Means for Buyers
For buyers, the current market offers a stable environment with the ability to evaluate options more deliberately.
While inventory is not building significantly, listings are continuing to come to market and move through at a steady pace. Well-priced contracts tend to attract attention quickly, while others may allow for more flexibility in timing and negotiation.
Overall, buyers are approaching the market with a focus on value and positioning rather than urgency.
Market Summary
While there are always variations at the resort level, current conditions point to a market that is functioning steadily rather than trending upward. Pricing and overall contract positioning remain the primary drivers of results.
Thinking About Buying or Selling?
If you’re considering selling your DVC contract or want to better understand what your contract may be worth in today’s market, we’re here to help.
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